The history of organizational change management (OCM) is as old as humanity itself. The desire to manage change occurred about 10 seconds after the first human negative change happened. One only has to look back in time to know that people wish they had the forethought not to do something. We can add Adam and Eve to that list. It is in such negative moments that entire religious organizations were born.
Conversely, positive change occurs through a moment’s inspiration. Charles Darwin, the of father of evolutionary thought said, It is not the strongest of the species that survive, not the most intelligent, but the one most responsive to change. In today's world it is the people at organizations like Google, Amazon and Facebook who have opened the window into the future of humanity.
These are a couple of the reasons you need to read this book. Most OCM books tell you how to prospectively incorporate OCM into your organization’s action plans. However, this book provides methods to manage change in the past, present and future. One only needs to look at the phenomenon of what airline pilot say right before they crash. Let’s just say it’s one of several four-letter words. Managing change in the moment has its own genre and its called emergency management. This in the moment organizational damage control is covered here. One of the most important books on this is The Black Swan by Nassim Taleb. The questions to address are can you anticipate black swan events and change your direction to avoid them or can you be ready to mitigate them when they occur.
There is also the need to manage change retrospectively. It also has its own industry. Some of it is religious or psychological in terms of the need to manage individual change. But for when it comes to collective guilt, it it’s called organizational redemption. But you are here to find out how to deal with retrospective OCM. In recent history the examples are NIKE’s attempt to address the Southeast Asia sweatshops scandal.